Two Sides has welcomed a new member, the European Converted Paper Association (ECPA), a prominent interest group representing the paper industry in Europe. ECPA serves as the collective voice of the converted paper sector, which includes manufacturers and suppliers dedicated to delivering high-quality, functional paper solutions. The association plays a crucial role in advocating for the benefits of paper receipts, particularly in ensuring accurate pricing, maintaining clear records, and supporting compliance with consumer rights legislation. By engaging with policymakers, regulators, and stakeholders at the European level, ECPA works to shape a future where paper products continue to play a vital role in modern commerce.
Marcel Bergmann, President of ECPA, emphasized the association’s mission to unite industry stakeholders in promoting the value of paper receipts. He highlighted that paper receipts are indispensable tools for transparency, security, sustainability, and consumer confidence. Bergmann also noted that paper receipts can have a lower carbon footprint over their lifecycle compared to digital alternatives, depending on factors such as the production of digital devices and the energy consumption of data centers and servers. He underscored that paper receipts are made from renewable raw materials grown in Europe and are produced by manufacturers investing in innovations to reduce carbon emissions, develop phenol-free receipt papers, improve water usage efficiency, and enhance energy efficiency.
Jonathan Tame, Managing Director for Two Sides Europe, expressed his enthusiasm about ECPA joining the Two Sides network. He remarked that the collaboration would help amplify the positive environmental story of paper receipts, which are renewable, recyclable, and essential materials. By joining forces, Two Sides and ECPA aim to strengthen their collective voice in promoting the sustainable attributes of paper across Europe and beyond. Tame also highlighted the pleasure of welcoming new members and expressed excitement about working with ECPA moving forward.
As a member of Two Sides, ECPA gains access to a wide range of resources, including a library of co-brandable communications tools, consumer research, industry-leading information, sustainability advice, and events. These resources will support ECPA in its efforts to advocate for the paper industry and promote the sustainable use of paper products.
Two Sides is a global initiative that promotes the sustainability of print, paper, and paper-based packaging. The organization works to dispel common misconceptions about the environmental impact of these materials and highlight their renewable, recyclable, and sustainable attributes. By joining Two Sides, ECPA aligns itself with a network of like-minded organizations committed to advancing the responsible use of paper and supporting the transition to a circular economy.
For further information on the benefits of joining Two Sides, interested parties can visit twosides.info/why-join-two-sides. To learn more about ECPA and its initiatives, visit ecpaassociation.eu.
This partnership between Two Sides and ECPA represents a significant step forward in promoting the value of paper receipts and other paper-based products. By collaborating, these organizations aim to raise awareness of the environmental benefits of paper, advocate for its continued use in commerce, and support the broader goals of sustainability and consumer confidence. Together, they will work to ensure that paper remains an integral part of the modern economy while minimizing its environmental impact.
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