Studio Dar, established in 2009 in Bielsko-Biała, Poland, is a versatile advertising agency offering a wide range of visual advertising and printing services. In February 2020, the company expanded its capabilities by acquiring the EFI Pro 32r+ roll-to-roll LED printer through dealer Atrium Centrum Ploterowe. This investment enabled Studio Dar to introduce unique backlit solutions, enhancing its service offerings and solidifying its position as a comprehensive branding agency that handles both visual communication and production.
Initially focused on visual identification products and internet marketing, Studio Dar recognized the growing demand for in-house production capabilities. With the addition of the EFI Pro 32r+, the company now specializes in large-format printing on both rigid and flexible substrates, alongside creating signage, illuminated ads, stands, and displays. The company’s innovation extends to its sewing room, which produces high-quality illuminated backlit solutions, made possible by EFI’s technology.
Studio Dar prides itself on staying ahead of the curve with cutting-edge technological and IT solutions. It was the first in its region to adopt UV LED printing technology for rigid substrates, and the success of this venture led to the decision to invest in EFI’s roll-to-roll printer. Owner Bartosz Przybyła emphasizes that the EFI Pro 32r+ was chosen for its reliability, functionality, and consistent performance. The machine’s repeatable color accuracy, even after extended periods of inactivity, ensures high-quality results for complex orders, including those requiring stringent environmental certifications. Additionally, the printer’s low power consumption and integration with the EFI GO app for remote monitoring contribute to its efficiency and ease of use.
To further enhance productivity, Studio Dar equipped its EFI Pro 32r+ with several optional features. Automatic slitters streamline production by reducing the workload on the cutting plotter, while the automatic blockout ensures precise alignment for double-sided prints. The multi-roll function, which allows simultaneous printing on multiple rolls of varying widths, significantly reduces production time. The machine’s ability to recognize and adjust to different roll sizes and weights further optimizes workflow.
The EFI Pro 32r+ boasts impressive technical specifications, including a maximum speed of 256 m²/hour and the ability to handle rolls up to 320 cm wide and 200 kg in weight. Equipped with Ricoh Gen-5 heads and UltraDrop technology, it delivers high-resolution, photographic-quality prints with fine text and vibrant colors. The UV LED curing technology ensures that prints are ready for immediate post-processing, even on challenging materials like textiles and heat-sensitive substrates.
Studio Dar’s emphasis on efficiency is driven by the tight deadlines often imposed by clients. To meet these demands, the company relies on EFI’s production software, including EFI IQ and the productivity pack, to streamline workflows and provide real-time job status updates. This software integration enables seamless collaboration between graphic designers and machine operators, enhancing overall operational efficiency.
The EFI Pro 32r+ has also proven its worth in producing high-quality white prints, multilayer prints, and night-and-day applications, which have garnered positive feedback from clients. Przybyła believes these capabilities represent the future of backlit printing and position Studio Dar as a leader in this niche market.
In summary, Studio Dar’s investment in the EFI Pro 32r+ has transformed its business, enabling the company to offer innovative, high-quality printing solutions while optimizing its production processes. With a focus on technology, reliability, and efficiency, Studio Dar continues to meet the evolving needs of its clients and maintain a competitive edge in the advertising and printing industry.
.
.
.
#StudioDar #BielskoBiała #AdvertisingAgency #LargeFormatPrinting #EFIPro32r #VisualAdvertising #UVLEDPrinting #BacklitSolutions #BrandingAgency #PrintTechnology #EFISoftware #BusinessOptimization #InnovativePrinting #PrintQuality #SignageSolutions
