Two Sides, One Tale: The Unfolding Story of Paper

Paper is a remarkable example of a renewable, sustainable, and recyclable product, embodying the principles of the circular economy: make, use, recycle, and reuse. Its primary raw material, trees, is sourced from forests managed in a controlled and sustainable manner. This responsible approach to forestry has led to significant growth in European forests, which supply 90% of the wood fiber used by the European pulp and paper industry. Over the past 15 years, these forests have expanded by an area equivalent to the size of Switzerland, demonstrating the success of sustainable forest management practices. This highlights how the paper industry aligns with environmental goals, promoting the responsible use of natural resources while supporting renewable growth and recycling initiatives.
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