Two Sides is thrilled to announce the addition of Citipost Mail, a leading communications agency specializing in Direct Marketing, as its newest member. Citipost Mail excels in managing marketing campaigns, helping businesses create, target, print, and oversee physical direct mail while advising them on their broader marketing strategies. This partnership aligns with both organizations’ shared commitment to sustainability and environmental responsibility.
Citipost Mail’s Sustainability Commitment
Citipost Mail has demonstrated a strong dedication to environmental sustainability, exemplified by its achievement of Carbon Neutral status. David Bradford, Director of Marketing and Regulatory Affairs at Citipost Mail, emphasizes the company’s proactive approach to minimizing its environmental impact:
"As part of our ongoing commitment to environmental sustainability and corporate social responsibility, we are proud to be a Carbon Neutral business. This reflects our dedication to addressing climate change and protecting the planet for future generations. Becoming Carbon Neutral is a critical step in our journey to reduce our environmental footprint."
Bradford further highlights Citipost Mail’s alignment with Two Sides’ mission:
"Our efforts go beyond regulatory compliance—they reflect our genuine concern for the environment and our pledge to minimize our impact. Joining Two Sides enables us to communicate the sustainable merits of mail more effectively, reinforcing our shared values."
Services Offered by Citipost Mail
Citipost Mail provides a comprehensive suite of services to support businesses in their direct marketing efforts. Acting as a creative agency, it assists with sourcing customer and prospect data, managing print services, and overseeing direct mail campaigns from creation to delivery—both within the UK and internationally. This full-service approach ensures seamless campaign execution while maintaining a focus on sustainability.
The Partnership with Two Sides
By joining Two Sides, Citipost Mail gains access to a wealth of resources, including co-brandable communications tools, consumer research, industry-leading information, and sustainability advice. This membership strengthens its ability to promote the environmental benefits of direct mail to its clients and a broader audience.
Josh Birch, Campaign Manager of Two Sides UK, welcomes Citipost Mail to the initiative:
"We are excited to have Citipost Mail as part of Two Sides. Their expertise in direct mail marketing provides a powerful platform to communicate the sustainable facts of mail to their clients and consumers. We look forward to collaborating with them to further our shared goals."
Why Join Two Sides?
Two Sides offers members a unique opportunity to advocate for the sustainability of print and paper products. By joining, organizations like Citipost Mail can leverage educational materials, research, and events to enhance their sustainability messaging and demonstrate their commitment to environmental responsibility.
For more information about the benefits of joining Two Sides, visit twosides.info/why-join-two-sides. To learn more about Citipost Mail and its services, explore their website at citipostmail.co.uk.
Conclusion
The partnership between Two Sides and Citipost Mail marks a significant step in promoting the sustainability of direct mail. Citipost Mail’s Carbon Neutral status and expertise in marketing campaigns provide a strong foundation for this collaboration, enabling both organizations to communicate the environmental benefits of mail to a wider audience. Together, they aim to foster greater awareness and appreciation for sustainable practices in the communications industry.
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