The Printstore’s journey into digital production highlights their ability to adapt and thrive in a rapidly changing industry. Facing the challenges of smaller, more intricate jobs after transitioning from traditional printing methods, the company encountered bottlenecks in the finishing process. Operations Manager Martin Cook explained that their guillotine operator was overwhelmed, prompting a search for a more efficient solution. This led to a conversation with Adam Drummond from Duplo about the DC-618, a multi-finishing machine that ultimately transformed their operations.
The decision to invest in the DC-618 was driven by the need to streamline processes and reduce reliance on skilled labor, which was becoming increasingly scarce. Ben, a key figure at The Printstore, noted that the DC-618 filled a critical gap in their workflow. Its fully automated, user-friendly interface allowed even unskilled operators to manage complex tasks with minimal training. Martin emphasized that after just ten minutes of instruction, he was able to operate the machine independently, thanks to its intuitive touchscreen and template-based system. This ease of use enabled The Printstore to maintain productivity with fewer staff, as Martin could manage multiple machines simultaneously, including a booklet maker, slitter/creaser, and PFi B2 blade cutting table.
The DC-618’s impact on productivity was profound. The Printstore achieved remarkable turnaround times, with Martin recalling instances where clients ordered 2,000 finished cards at 1 pm and collected them by 5 pm the same day. The company’s ability to deliver such fast service without compromising quality set them apart, even surpassing industry giants like Amazon. Ben praised the DC-618’s modular design, which allowed the business to add features like folders or auto-feeders as needed, ensuring the machine could grow alongside their evolving needs.
The decision to invest in a second DC-618 was a natural step for The Printstore as demand continued to grow. The machine’s compact design and cost-effectiveness made it an ideal addition to their production line, enabling them to handle short-run, fast-turnaround digital work with ease. Ben highlighted the machine’s return on investment, noting that its affordability and efficiency were unmatched in the market. The DC-618’s versatility also supported the company’s diversification into packaging and other new markets, allowing them to expand without increasing their workforce.
Adam Drummond of Duplo commended The Printstore for their forward-thinking approach and willingness to embrace change. He described the business as agile, efficient, and customer-focused, with a team that maximizes the potential of every investment in technology. The Printstore’s success, according to Adam, lies in their ability to adapt to industry shifts and leverage tools like the DC-618 to stay ahead of the competition.
The Printstore’s evolution from large-run litho printing to short-run digital finishing reflects the broader trends in the printing industry. As demand for skilled labor dwindled, the company turned to automation to maintain their edge. Ben emphasized that Duplo’s machines allowed them to focus on output rather than setup, addressing the challenges of recruitment and labor shortages. The second DC-618 ensured they were well-equipped to meet future demands as they expanded their packaging offerings and explored new markets through sister companies.
Ben reflected on the nearly decade-long partnership with Duplo, crediting Adam Drummond for consistently offering innovative solutions that made a tangible difference to their business. While The Printstore didn’t always invest immediately, they carefully assessed their needs and made strategic decisions that drove growth and efficiency.
In summary, The Printstore’s story is a testament to the power of adaptability and innovation in the face of industry challenges. By embracing digital production and investing in Duplo’s DC-618, they transformed their operations, achieved impressive productivity gains, and positioned themselves for continued success. The DC-618’s automation, modularity, and ease of use have been instrumental in helping The Printstore remain agile, efficient, and responsive to customer needs, ensuring they are well-prepared for whatever the future holds.
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